How WriterZen helped a Digital Marketing Education provider rank in 2 weeks with top keywords from 100,000
We invited several clients of WriterZen, both companies and individuals, to share their journey with us. WriterZen has always focused on the users' needs and tried to deliver the best way to SEO that delivers the desired result and is easy to implement. The success story of Digital Marketing Mind, an India-based digital marketing education company, illustrates how WriterZen simplifies complex SEO research to guide you toward the important metrics.
The Client
Digital Marketing Mind (DMM) is run by the zeal and passion of the two Anthony brothers, who wanted to make a one-stop platform for digital marketing and growth hacking. It offers actionable and easy-to-follow guides for any kind of blogging or digital business.
The Challenge
The demand for online marketing and learning guides has increased multiplefold over the last year as everyone working from home has looked to develop profitable skills. But with increasing demands, the competition in the marketplace was also high. To succeed, Digital Marketing Mind (DMM) needed to increase its organic visibility and website traffic to grow.
"I was facing a lot of difficulties in bulk keyword research because there are not many optimal keyword research tools which are not resource intensive. I could do bulk keyword analysis with global search volume, thousands of keywords processing with each batch, all-in-title checkups and more. Also I had to pay a separate subscription to proxies and a dedicated server to run the process." - Alston Antony - Co-founder of DMM
DMM also had a problem with other tools on the market. They tried to rank with keywords. However, few optimal keyword research tools could handle bulk keyword research analysis and were resource-intensive. DMM required a consolidated tool to manage a high volume of keyword research and pull up related information about each. They faced many problems like pulling up bulk keywords, running allintitle, and volume checks, which took significant time. As a result, DMM paid for several subscriptions, proxies, and servers to work at an optimum pace.
The Solution
The problem was immediately resolved once DMM transitioned into the WrtiterZen workflow. Bulk keyword research was easily handled by the Keyword Explorer tool, and it provided thousands of keywords per batch along with accurate search volume, geolocation, and competition metrics. The Zen metrics identified the most profitable keywords in a niche that fit with the content stage of DMM. The UI is simple and aesthetic and hence contributes to optimum productivity.
"WriterZen has solved my problem and met my expectation for bulk keyword research by handling thousands of keywords per batch, accurate keyword research with all type information including search volume, geo location, competition score, keyword clustering, identifying most profitable keywords and more."- Alston Antony - Co-founder of DMM
The Results
With WriterZen, DMM pulled over 100,000 keywords daily and used the metrics to screen through the keywords to find a feasible competition. The Zen metrics quickly identified profitable keywords, and when they were combined with optimized content and an authoritative website, DMM was able to rank within two weeks.
Being a SaaS, it could easily handle large workloads and research without impacting the local resources. Plus, the platform is feature-rich and includes all the tools required for SEO content. It greatly reduced the expense of buying subscriptions for multiple tools and software. The simple UI and extensive knowledge hub tutorial videos provide the necessary guidance for using the tool. It covers the basics and details for expert SEO brains who want to leave no stone unturned for their campaign.
"Writerzen is feature rich and provides almost every type of keyword research tools such as topic discovery, content creator, keyword explorer, keyword importer and plagiarism checker categorized for the whole content marketing process. My experience is that WriterZen provides one of the most comprehensive keyword research & content marketing tools which has helped me research & analyze thousands of keywords in 30 minutes easily, that too without any human intervention with high accuracy without any downtime or any other bugs." - Alston Antony - Co-founder of DMM
Source: Alston Antony - Founder of DMM