How Implementing WriterZen into the Workflow helped DIGITAL INBOUND Reduce SEO Tool Costs by 85% and Increase Profits by 50%
The Client
DIGITAL INBOUND is a dynamic firm specializing in helping startups establish a robust online presence. Their primary focus is on companies that are yet to make their mark online, guiding them towards organic growth in search engines. Since its inception in 2019, DIGITAL INBOUND has worked with over 70 startups, generating over 7 million unique visitors annually for their clients.
The Challenge
Before partnering with WriterZen, DIGITAL INBOUND faced challenges in identifying and optimizing the right keywords for their clients' blogs. The content created often got buried on pages 5-6 of search results, significantly reducing visibility to potential visitors.
The Solution
WriterZen came into play by offering an easy way to identify scalable keywords with high search volumes via their proprietary Golden Ratio Filter. This enabled DIGITAL INBOUND to enhance their organic promotional campaigns, satisfying their diverse clientele, which included restaurants, catering websites, and fashion blogs. WriterZen became a vital part of DIGITAL INBOUND's workflow, aiding in keyword research, content duplication checks, and even in generating text content with AI.
The Results
WriterZen proved to be a financially advantageous tool for DIGITAL INBOUND. It offered an affordable alternative to other tools like Ahrefs, Moz Pro, and Semrush, leading to a significant monthly cost reduction of about 85%. The utilization of WriterZen helped DIGITAL INBOUND increase their profit by 50% while offering their clients 25% lower prices. A notable achievement was the increase in daily traffic from 150 to 450 for a restaurant client, illustrating the tangible impact of their SEO strategies.
“...Since 2019, we have worked with over 70 startups and have generated over 7 million unique visitors annually for our clients. Therefore, a tool like Writerzen helps the company reduce operating costs and also helps our clients grow in search engines. Thus, WriterZen and our strategies assist every startup we bring into the online environment.” - Andrei Ciomirtan - CEO of DIGITAL INBOUND
Source: Andrei Ciomirtan - CEO of DIGITAL INBOUND
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